First PlayOJO TV Ad Campaign in UK a Huge Success

First PlayOJO TV Ad Campaign in UK a Huge Success

After launching its first television advertising campaign in the UK back in March on Channel 4, Sky and digital channels, the PlayOJO TV ad campaign has been a big hit. As a result, the iGaming operator is ramping up its campaign and throwing money behind extra broadcast slots, which will enable it to show its popular commercial starring English actor Geoff Bell (Green Street, The Business, and Kingsmen: The Secret Service) to a broader audience.

The ad featuring Bell that was originally debuted in March will now be appearing on ITV, Channel 5 and E4 post primetime. In the ad, Bell plays a disgruntled PlayOJO employee who represents the "old" way of running an online casino and who resigns on the spot after voicing his disgust over PlayOJO's policy of giving players money back on every bet. At the end of the ad a tagline reads: "Not bad for an online casino."

This extended PlayOJO TV ad campaign will have the support of press adds that highlight PlayOJO's USPs. In particular, its mission to revolutionize the online casino sector with a braver and fairer proposition for players. PlayOJO seeks to put the player in control by doing away with match bonuses with hidden catches and by giving players back real money on every bet instantly and directly into their account, no matter if they win or lose. Plus, the money is always available to be withdrawn immediately, without wagering requirements.

“Our first UK TV campaign has been a roaring success, introducing players to the PlayOJO brand for the first time and showcasing what makes us different to the other online casinos in the market," stated PlayOJO co-founder Ohad Narkis in a recent press release.

Narkis added that the company has made the decision to roll out the ad across more channels in upcoming weeks and months.

About The Author

As both a player and a fan of strategy analysis in the area of online gambling, my goal is to share the latest information and news about online casinos and the games that they offer. My background was originally in writing guidebooks for the individual games, as well as for tournaments, but after a decade of that, I chose to expand my experience to writing honest, objective, and helpful articles.

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