William Hill May Get Exclusive Content from iSoftBet
William Hill recently inked a deal with iSoftBet, an online and mobile casino game's supplier, which will offer its entire portfolio of gaming content to the UK bookmaker's interactive online division.
The online and mobile casino content from iSoftBet will be integrated through Openbet RGI, providing William Hill players with plenty of more thrilling games, which will be added to the company's already diverse iGaming library.
iSoftBet is well known in the industry for producing innovative software, such as its Neon Reels slot creation and popular branded titles like those based on movies, such as Paranormal Activity. According to the company's managing director, Nir Elbaz, their innovation and successful branded titles played a key role in convincing William Hill to partner with the game supplier.
"We are delighted to add iSoftBet content to our ever-growing portfolio," commented William Hill gaming commercial director Graeme Powrie. "They deliver very strong titles that are proven within the industry and I am sure it will appeal to William Hill customers."
In addition to providing the bookmaker with its current full suite of games, Elbaz stated that iSoftBet is looking forward to working with the team at William Hill "to produce exclusive, entertaining content."